The Reasoning is the subsequent: the local pack occupies a lot of House to the SERP and ultimately receives much more clicks, so should you be a business proprietor, You will need to get there. So you have to rank in the top 3 on Google Maps. Some Ideas https://guaranteedgooglemapsranki98989.webbuzzfeed.com/27297264/8-easy-facts-about-buy-local-business-seo-described